10th March, 2021
As the market emerges from the pandemic, your customers are looking for good mood food on menus. Dishes full of natural, healthy ingredients made truly special and that celebrate the pleasure of eating well.
And the demand is clear as Poké chains expand across the UK. Its customisable, quick and healthy fusion-flavours are perfect for takeaway and so its popularity has grown across the world. According to Deliveroo, Poke is now in the top 20 of delivery dishes*.
“The opportunity for Poke on menus is huge,” says Reine Houédénou, Brand Manager at Mizkan. “Globally, it’s predicted to grow at 14% per year over the next three years and despite already being popular, at least a 20% of consumers are yet to experience Poke**. And it’s the taste experience that our products really help to create.” she continues.
Source: * Deliveroo, December 2020 **Global Poke Foods Market Growth Forecasts to 2024 – Research and Markets
So, transform the taste experience of your Poké with the introduction of Shiragiku and Honteri. The mellow acidity and umami derived from sake cake make Shiragiku vinegar the perfect sushi rice seasoning and pickling ingredient. Whilst the versatile and authentic Japanese mirin-style sweet seasoning, Honteri, brings a unique depth of flavour to so many sauces, as well as a beautiful glossy shine. Our two ingredients open up a world of Poké inspiration for you to explore.
Season your sushi rice with the Shiragiku Vinegar, sugar and salt. The Japanese use a ratio of 5-4-1 but experiment to find your golden ratio!
The fattier and firmer the protein, the more flavourful the dressing can be. Honteri contains a complex sweetness and umami flavour that can help you balance different flavours for great tasting sauces and dressings.
Contrasting textures and stand out flavours are the key to a memorable Poké. Add Honteri for firmer texture in soft vegetables or fish. Honteri helps to hold the proteins together for a soft but firm texture. Shiragiku is perfectly balanced in acidity and umami to add a bold punch to all pickled ingredients.
The beauty of the Poké bowl is in the presentation, arrange by colour and garnish. It’s time to get creative with your plating and garnish to make it Instagram-worthy.
Click here [add link to MAKE POKE page] for recipes, chef demonstrations, and great free sample offers.
The 1st of November is Vinegar Day! We would like to take this opportunity to share our knowledge of Japanese vinegars from rice and sake vinegar to spirit vinegar. Each vinegar has its own distinctive taste which will enhance the flavour of a dish in a different way.
Two innovators, two locations, one goal; inspire creativity! We recently invited one of the UK’s most exciting bartenders to be part of our new web series, Chefs in Conversation, where we challenged him to create some festive cocktails using Honteri